Virtual Assistants for Auto Dealerships and Repair Shops: Why Hire One and What They Do

When your advisors and salespeople are busy with customers, leads wait. A virtual assistant follows up fast and keeps bays and lots moving.

When your advisors and salespeople are busy with customers, leads wait. A virtual assistant follows up fast and keeps bays and lots moving.

Virtual Assistant gives car dealerships, auto repair and body shops a dedicated virtual assistant from $200 a month. You choose the role and the hours, and a US account manager matches you within 1 to 3 business days.

The problem a virtual assistant solves

Internet leads go cold in hours, service reminders are often forgotten and reviews pile up unanswered. Your staff are on the lot or in the bay with customers, and nobody is left to make these follow-up calls.

What a normal week looks like with an assistant

Your assistant answers internet leads, sets appointments, sends service reminders and follows up on declined work. They update vehicle listings, respond to reviews and keep your CRM current, so your team knows who to call next.

The work to hand off first

  • Internet lead follow-up
  • Service appointment booking and reminders
  • Review requests and replies
  • Inventory listing updates
  • Warranty and parts paperwork
  • Customer callbacks and status updates

Your assistant already knows or will learn your tools, including DealerSocket, VinSolutions, Shopmonkey, Tekmetric, Google Business Profile. See more on our page for virtual assistants for auto dealerships and repair shops.

Which assistant to hire

Customer Service Assistant

A customer service assistant handles calls, appointment setting and service reminders.

Customers stop waiting. Tickets, chats and calls get answered during your hours, which keeps small questions from turning into complaints.

  • Summarize and pass on anything unusual
  • Answer live chat during your coverage hours
  • Make outbound follow-up calls
  • Write FAQ and help center articles

Customer service assistant packages start at $240 a month for 20 hours. Hire a customer service assistant for your business.

Lead Generation Assistant

A lead generation assistant follows up on internet leads and past customers.

Old leads get worked. Leads that went quiet get consistent follow-up instead of sitting in the CRM.

  • Define your ideal customer with you
  • Run cold email sequences
  • Send confirmations and reminders
  • Suggest script changes based on what prospects say

You remain responsible for TCPA compliance in your campaigns. Lead generation assistant packages start at $260 a month for 20 hours. Hire a lead generation assistant for your business.

Data Entry & Research Assistant

A data entry assistant updates inventory listings, photos and descriptions.

Research gets finished. Lists and market questions that have sat on your to-do list come back as clear, usable summaries.

  • Turn PDFs and scanned documents into editable data
  • Fill in missing fields from sources you approve
  • Keep your lists up to date over time
  • Work from written rules that you approve

Data entry & research assistant packages start at $200 a month for 20 hours. Hire a data entry & research assistant for your business.

What it costs for auto dealerships and repair shops

You pay the same clear price wherever you are, and you see the exact total before you order. Skilled VA prices for the roles above:

  • Customer Service Assistant: $240 for 20 hours, $456 for 40 hours or $864 for 80 hours a month
  • Lead Generation Assistant: $260 for 20 hours, $494 for 40 hours or $936 for 80 hours a month
  • Data Entry & Research Assistant: $200 for 20 hours, $380 for 40 hours or $720 for 80 hours a month

Senior Specialists, with 5+ years in the field, cost 35% more. US-Based Specialists, who live and work in the United States, cost 90% more. If you would rather not commit to a monthly package, pay-as-you-go hours start at $12.00 an hour and stay valid for 90 days.

Why hire your assistant from Virtual Assistant

Your assistant works remotely and keeps the business hours of your time zone. You get a person who learns your business, with a team behind them when something needs fixing.

  • Your voice, your policies: Your assistant works from your scripts and rules, so customers hear your business and not an outside call center.
  • Your rules are followed: Assistants follow your scripts, your Do Not Call list and calling-hour limits.
  • Monthly or one-time: Order a one-time cleanup with a confirmed estimate, or keep someone on a monthly package.
  • Free replacement: If your assistant is not the right fit, we match you with a different one at no extra cost.
  • Clear prices, no lock-in: See your exact price before you order. Month-to-month packages can be cancelled any time, and unused hours roll over within your package limit.
  • A US account manager: One person matches you, runs your kickoff call and stays your contact if anything needs fixing.

A virtual assistant or an in-house hire?

An in-house hire makes sense when the job needs someone physically on site. For work done on a screen or a phone, a virtual assistant usually costs far less, because you pay only for working hours, with no recruiting, desk, equipment or payroll taxes to arrange. You can also start with 20 hours a month and grow, instead of committing to a full-time salary before you know how much work there is.

How to get started this week

  • Build your package: choose a role, your hours and an experience level, and see your price straight away
  • Pay your itemized invoice by card or crypto
  • Your US account manager matches you within 1 to 3 business days and runs your kickoff call
  • Your assistant starts on a written checklist of your first tasks for your business

Frequently asked questions

Still unsure? Open the chat and ask an account manager directly.

Can the assistant set service appointments?

Yes. Your assistant can work in your shop or dealer management system and book appointments directly using your rules.

Which virtual assistant should car dealerships, auto repair and body shops hire first?

Many should start with a customer service assistant. A customer service assistant handles calls, appointment setting and service reminders.

How much does a virtual assistant cost for auto dealerships and repair shops?

Monthly packages for the roles in this guide start at $200 for 20 hours at the Skilled VA level. Pay-as-you-go hours and one-time projects are also available.

Will my assistant work my business hours?

Yes. Choose your time zone on the order form, and your assistant works your business hours. You can add evening and weekend coverage.

Can I hire an assistant who lives in the United States?

Yes. Choose the US-Based Specialist level when your clients or contracts require someone in the United States.

How fast can my assistant start?

Most clients are matched within 1 to 3 business days of payment. Add rush onboarding to start within 24 hours.

What if my assistant is not a good fit?

Tell your account manager, and we match you with a different assistant at no extra cost.

Related guides

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