Virtual Assistants for Marketing and Creative Agencies: Why Hire One and What They Do

Agencies live or die on margins, and account admin eats them. A virtual assistant handles reports, scheduling and production, so your strategists can bill more.

Agencies live or die on margins, and account admin eats them. A virtual assistant handles reports, scheduling and production, so your strategists can bill more.

Virtual Assistant gives marketing, design and digital agencies a dedicated virtual assistant from $280 a month. You choose the role and the hours, and a US account manager matches you within 1 to 3 business days.

The problem a virtual assistant solves

Senior staff get pulled into reporting, scheduling posts, building decks and chasing client approvals. These tasks are necessary, but they take time from strategy and new business, and a full-time hire may be more than your workload supports.

What a normal week looks like with an assistant

Your assistant builds client reports, schedules social posts, resizes graphics, updates landing pages and chases client approvals. Work can be white-labeled under your agency name. You take on more accounts without adding as much overhead.

The work to hand off first

  • Client content scheduling and approvals
  • Monthly performance reports
  • Ad and campaign setup support
  • Project management board updates
  • Prospecting and proposal follow-up
  • Graphics and short video edits

Your assistant already knows or will learn your tools, including HubSpot, Asana, ClickUp, Meta Ads Manager, Canva. See more on our page for virtual assistants for marketing and creative agencies.

Which assistant to hire

Digital Marketing Assistant

A digital marketing assistant handles reports, on-page SEO, email builds and ad monitoring.

Campaigns go out on schedule. Emails, blog posts and updates stop slipping, because someone owns them every week.

  • Set up welcome and follow-up automations
  • Update on-page SEO titles and descriptions
  • Track customer reviews
  • Set up campaigns within the budget you approve

Digital marketing assistant packages start at $300 a month for 20 hours. Hire a digital marketing assistant for your business.

Social Media Assistant

A social media assistant creates and schedules client content across platforms.

Your brand looks consistent. Posts follow your brand kit, so every platform looks like the same business.

  • Collect ideas and photos from you with little effort
  • Repurpose one idea across several platforms
  • Schedule posts on Instagram, Facebook, LinkedIn, TikTok and X
  • Moderate your community and Facebook groups

Paid ads are handled by the Digital Marketing Assistant. Social media assistant packages start at $280 a month for 20 hours. Hire a social media assistant for your business.

Graphic Design & Content Assistant

A graphic design assistant turns out ad creatives, decks and social graphics.

Your budget goes further. Pay for the hours you need instead of a full-time designer or per-project agency fees.

  • Resize designs for each platform
  • Build pitch decks and presentations
  • Edit short videos
  • Keep a tidy library of your design files

Graphic design & content assistant packages start at $300 a month for 20 hours. Hire a graphic design & content assistant for your business.

What it costs for marketing and creative agencies

You pay the same clear price wherever you are, and you see the exact total before you order. Skilled VA prices for the roles above:

  • Digital Marketing Assistant: $300 for 20 hours, $570 for 40 hours or $1,080 for 80 hours a month
  • Social Media Assistant: $280 for 20 hours, $532 for 40 hours or $1,008 for 80 hours a month
  • Graphic Design & Content Assistant: $300 for 20 hours, $570 for 40 hours or $1,080 for 80 hours a month

Senior Specialists, with 5+ years in the field, cost 35% more. US-Based Specialists, who live and work in the United States, cost 90% more. If you would rather not commit to a monthly package, pay-as-you-go hours start at $16.80 an hour and stay valid for 90 days.

Why hire your assistant from Virtual Assistant

Your assistant works remotely and keeps the business hours of your time zone. You get a person who learns your business, with a team behind them when something needs fixing.

  • Your budget stays yours: You remain the account owner, and campaigns run inside the budgets and targets you approve.
  • Know what you get: A Growth package typically covers 12 to 20 designed posts a month, plus community replies.
  • Monthly or one-time: Keep a designer on a monthly package, or order a logo or brand identity as a one-time project.
  • Free replacement: If your assistant is not the right fit, we match you with a different one at no extra cost.
  • Clear prices, no lock-in: See your exact price before you order. Month-to-month packages can be cancelled any time, and unused hours roll over within your package limit.
  • A US account manager: One person matches you, runs your kickoff call and stays your contact if anything needs fixing.

A virtual assistant or an in-house hire?

An in-house hire makes sense when the job needs someone physically on site. For work done on a screen or a phone, a virtual assistant usually costs far less, because you pay only for working hours, with no recruiting, desk, equipment or payroll taxes to arrange. You can also start with 20 hours a month and grow, instead of committing to a full-time salary before you know how much work there is.

How to get started this week

  • Build your package: choose a role, your hours and an experience level, and see your price straight away
  • Pay your itemized invoice by card or crypto
  • Your US account manager matches you within 1 to 3 business days and runs your kickoff call
  • Your assistant starts on a written checklist of your first tasks for your business

Frequently asked questions

Still unsure? Open the chat and ask an account manager directly.

Can the assistant work under my agency name?

Yes. Your assistant can use your agency email and tools, and everything they create is yours once the invoice is paid. An NDA covers client information.

Which virtual assistant should marketing, design and digital agencies hire first?

Many should start with a digital marketing assistant. A digital marketing assistant handles reports, on-page SEO, email builds and ad monitoring.

How much does a virtual assistant cost for marketing and creative agencies?

Monthly packages for the roles in this guide start at $280 for 20 hours at the Skilled VA level. Pay-as-you-go hours and one-time projects are also available.

Will my assistant work my business hours?

Yes. Choose your time zone on the order form, and your assistant works your business hours. You can add evening and weekend coverage.

Can I hire an assistant who lives in the United States?

Yes. Choose the US-Based Specialist level when your clients or contracts require someone in the United States.

How fast can my assistant start?

Most clients are matched within 1 to 3 business days of payment. Add rush onboarding to start within 24 hours.

What if my assistant is not a good fit?

Tell your account manager, and we match you with a different assistant at no extra cost.

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