Agencies, coaches and course creators sell expertise, but much of the week goes to delivery admin. A virtual assistant handles that work so you can serve more clients without burning out.
For Marketing Agencies
- Client onboarding: contracts, invoices, access requests and kickoff calls
- Project tracking in ClickUp, Asana or Monday.com, with weekly status updates
- SEO tasks: local citation entry, link-building outreach, on-page updates
- PPC support: search-term reviews, ad copy variations and reporting under your rules
- Monthly client reports assembled from your dashboards
For Coaches and Consultants
Business and executive coaches use assistants to manage their calendar and client sessions, send prep forms and session notes, run Dubsado or HoneyBook client portals and draft proposals for new clients. Public speakers hand off travel booking and event logistics.
For Course Creators
- Uploading and organizing lessons in Kajabi or Teachable
- Answering student questions from your FAQ and community
- Running webinars: registration pages, reminders, replays and follow-up emails
- Managing launches: email sequences, affiliate tracking and payments
Outreach and Partnerships
Assistants research and pitch podcasts, journalists and influencers, track brand deals and product gifting, and follow up until you get an answer. Authors use them for book launch marketing and review outreach.
Pricing
Digital Marketing Assistant packages start at $300 a month for 20 hours at the Skilled VA level; Social Media Assistant packages start at $280. Coaches who mostly need calendar and client admin often choose an Administrative Assistant at $240. Compare them all on the pricing page or see Digital Marketing packages.